Good Morning All,
There is little doubt in my mind that Social Media Marketing has already become a huge part of our business, in fact most businesses. In addition to my career in real estate, I also run a small non-profit opera company called Baltimore Concert Opera. We rely, as we do in real estate, heavily on "word of mouth" marketing, and Twitter and Facebook have been a huge boon to building a fan base, as they have in real estate.
I find myself, however, going through vicious cycles where I become overwhelmed with all of the updating that is necessary. Emails to our client list, updating our websites opera-houses.com, MtVernon-houses.com, as well as all of our single property sites, craigslist, Zillow, Active Rain, blogging, the list goes on...
Occasionally, I let things slip for a couple of days, or a couple of weeks, then I am overwhelmed with TOO MUCH information to blog about.
Anyone out there have advice for scheduling this sort of work, without letting it become all-consuming? After all, I do prefer to work with real live clients, rather than cyber ones! Any thoughts would be appreciated!
You could hiring someone to do this , this way you can foucs on other activities that continue to make you money.
I hear you. I've been trying to work out a schedule and make blogging and social networking a "non-negotiable" activity and part of my business.
What I've found so far is that scheduling 2 - 3 hours /week to blog and work on Facebook, etc. seems to be the best way to do. I believe it's a matter of discipline Determine how much you'd like to blog and work on your social media and stick with it. But this is me...I'm not sure of how a set schedule would work for you.
I hope this helps!
Maria
Maria@MariaMarriott.com
I think hiring somebody to do this for you is not good because it's not you! Blogging and Facebook have been huge for me because it put's MY personality out there, not my assistants. If you sit down 2-3 times a week for an hour and blog, work on FB stuff and your listings then that should be more than enough time.
I usually spend most of my free evenings working on the online stuff. It's definitely worth it.